R.J. Reynolds

R.J. Reynolds Tobacco produces many of the world's most popular cigarette brands including Winston, Camel and Salem.

PROBLEM:

Cigarette smokers represent one of the most persecuted, vilified and mistreated segments of American society.

SOLUTION:

Left Field Creative developed a provocative and visually stunning campaign for R.J. Reynolds meant to restore self-esteem to smokers, while capturing RJR's flagship brands under a positively messaged umbrella campaign.

RESULTS:

Withheld at client request.

Contact
 

Left Field Creative

2020 Washington Ave., Suite 104

Saint Louis, MO 63103

T: (314) 773-1300

 

info@leftfieldcreative.com

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