Emerus Doctor To Doctor Golf Promotion Recruitment Campaign

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Emergency medicine is the lifeblood of Emerus Community Hospitals. In order to ensure increased emergency volume, hospitals need to create a network of doctors who will willingly refer patients.

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PROBLEM:

Doctors dislike and distrust most sales reps and resent time spent discussing matters that don't relate to immediate patient needs.

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SOLUTION:

Create a quick 20-minute doctor-to-doctor hospital tour, minus the sales pitch, followed by lunch and 18 holes of golf at a private club. The goal is to build trust and confidence so referrals will happen organically.

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RESULTS:

At Left Field Creative, we respect the privacy of our clients, many of whom prefer not to share sales and marketing data publicly.